Website last updated: 7-5-2024

New James Bond 007 watch collection from Swatch announced

By: FSWL team
Swatch James Bond 007 collection
Swiss watchmaking brand Swatch have announced the launch of a new collection of James Bond 007 inspired watches. The first six will be released at the end of February with each model designed to celebrate the six actors who have portrayed Ian Fleming's 007 on the big screen - Sean Connery, George Lazenby​, Roger Moore​, Timothy Dalton, Pierce Brosnan​ and Daniel Craig.

Original movie posters and opening title sequences from Dr. No (1962) starring Sean Connery, On Her Majesty's Secret Service (1969) starring George Lazenby, Moonraker (1979) starring Roger Moore, Licence to Kill (1989) starring Timothy Dalton, The World Is Not Enough (1999) starring Pierce Brosnan and Casino Royale (2006) starring Daniel Craig have provided the inspiration for a capsule collection of six designs.

The seventh watch in the collection has been designed by No Time To Die costume designer Suttirat Anne Larlarb alongside Swatch and will be worn by Q in the upcoming film, No Time To Die. It will be available in stores this March.

Shop the collection at



Tag Cloud

Bond 25 Bond girls Bond villains Britt Ekland Daniel Craig Dolph Lundgren George Lazenby Izabella Scorupco James Bond museum Kristina Wayborn Mary Stavin Maud Adams No Time To Die Ola Rapace Pierce Brosnan Roger Moore Sean Connery Spectre Timothy Dalton

All information, text and graphics (unless otherwise stated) on this website are protected by copyright law. Please contact us to use anything.

This website is not in any way endorsed by EON Productions Ltd, Danjaq, Metro-Goldwyn-Mayer, Sony Pictures, United Artists, Ian Fleming Publications, or any other James Bond copyright holders. It is an independently run non-profit website from a personal basis in spare time.

James Bond film images © 1962 - 2024 EON Productions Ltd, Danjaq LLC, MGM Inc. and United Artists Cooperation.

James Bond book covers © 1953 - 2024 Ian Fleming Publications and Glidrose Productions Ltd.

Founder & Managing Editor: Anders Frejdh