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Naomie Harris (Moneypenny) open OMEGA shop in New York

By: FSWL team
Naomie Harris OMEGA Tresor pop up shop New York
Academy Award-nominated British actress Naomie Harris, Miss Moneypenny in Skyfall (2012) and SPECTRE (2015), opened a new OMEGA pop up shop in New York on Thursday 7th December 2017. (Ms. Harris has been a brand ambassador for OMEGA since the release of SPECTRE.)

Following a long tradition of creating exquisite watches for women, OMEGA has proudly presented its new Trésor collection at the “Her Time” Pop Up Boutique on Fifth Avenue in New York.

The collection offers a completely new and refreshing OMEGA design, crafted with classic beauty that is transformed by several contemporary touches. Created for a new generation of women, the collection is being modelled by OMEGA’s newest ambassador, Kaia Gerber, who perfectly represents today’s “my choice” attitude towards style and watches.

Raynald Aeschlimann, President and CEO of OMEGA, has introduced the new collection by saying: “Today, OMEGA knows that a watch is not simply about checking the time. More than often, it is seen as an ‘ultimate accessory’, used to reflect the personality and style choices of the wearer. This was an important consideration in our design.”

Many of the new Trésor watches took pride of place at the opening of the “Her Time” pop up boutique, which was officially opened by the British actress Naomie Harris.

Naomie Harris Omega pop up shop New York
Naomie Harris in the OMEGA pop up show in New York. Copyright © 2017 OMEGA Ltd. All rights reserved.

The Academy Award-nominated star was there to cut the store’s ribbon and said:

“I’ve been privileged to spend a lot of time with OMEGA over the past few years, but this opening is a real highlight. It’s all about women’s style and I love what I’ve seen inside. You get a real sense of OMEGA’s heritage and how it has influenced their modern watches. It’s truly fascinating.”

Naomie Harris Omega pop up shop New York
Naomie Harris with the OMEGA representatives in New York. Copyright © 2017 OMEGA Ltd. All rights reserved.

The boutique itself is inspired by OMEGA’s recent “Her Time” exhibition and gives visitors a unique insight in the brand’s history of women’s watchmaking with vintage pieces as well as the current collection of models. It is now open at 711, Fifth Avenue in New York and will remain until the end of March 2018.

To discover the full Trésor collection, visit the official OMEGA site.



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