Website last updated: 19-1-2023

OMEGA celebration in London to mark 60 Years of James Bond

By: Anders Frejdh
OMEGA James Bond 60th Anniversary London event
On 23rd November 2022, a black-tie OMEGA celebration was held in London with OMEGA ambassador and guest of honour Daniel Craig to mark 60 years of James Bond movies and present two new James Bond Seamaster watches.

OMEGA watches have been an essential part of 007’s famous attire since GoldenEye in 1995. With that legacy in mind, OMEGA created a spy-inspired night at a secret location – featuring a dramatic live experience based on the world of James Bond.

The occasion was a fitting tribute to 007, complete with movie props and gadgets from Q’s Lab, while a full line-up of James Bond’s OMEGA watches was also on display. This included two new Seamaster Diver 300M timepieces celebrating the 60th anniversary.

It was the Oscar-winning costume designer, Lindy Hemming, who originally equipped 007 with a Seamaster Diver 300M in GoldenEye, believing it was the most suitable choice for his British naval background.

Actor and OMEGA ambassador Daniel Craig, who portrayed James Bond in five films, is a great fan of the brand’s watches, and is often seen wearing his choice on and off the screen.

“It’s been a joy for me to work with OMEGA in all the films since Casino Royale (2006). James Bond is a character who likes the very best of everything, so it’s always made sense that he would wear something as beautiful and trustworthy as an OMEGA.”

Daniel Craig, OMEGA ambassador, James Bond 60th Anniversary, watch
Daniel Craig at the event in London on November 23, 2022. Photos courtsey of OMEGA. All rights reserved.

Raynald Aeschlimann, President and CEO of OMEGA, commented, “Our partnership with James Bond is a chance to be creative, while highlighting our qualities of style and reliability.”

Among others who participated in the 60th anniversary celebration in London, there were a number of other celebrity guests including actress Naomie Harris who played Eve Moneypenny in the last three James Bond films.

Visit the official OMEGA website for the latest news and announcements.



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